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key figures of the alltech fei world equestrian games 2014 in normandy

here are some of the key figures of the alltech fei world equestrian games 2014 in normandy: competition, ticketing, logistics, volunteers, media, digital etc.

key figures of the alltech fei world equestrian games 2014 in normandy
© psv photos

competition

  • 984 athletes
  • 1,243 horses
  • 74 nations
  • 27 titles (24 titles awarded on 06/09) – medals table from 06/09 in appendix:
    1/ united kingdom
    2/ germany
    3/ the netherlands
  • 7 competition venues

ticketing: 565,000 spectators on 06/09

  • 426,000 sports tickets (346,000 general public sports tickets and 80,000 btob tickets)
  • 139,000 village tickets
  • per discipline:
    • reining: 14,000 over 4 days
    • endurance: 6,000
    • para-dressage coloured by the desire to promote the event in the heart of caen,
    • eventing: 94,600 spectators
    • dressage: 83,000 spectators over 4 days
    • jumping: 110,000 spectators over 5 days
    • vaulting: 33,300 over 4 days
    • driving: 31,700 spectators with a marathon viewed by 16,000 persons
    • polo (2,000) and horse ball (a total of 8,600 on 5 evenings)

 persons mobilised

  • 200 members of the organising committee
  • 25,000 persons accredited including
    • 200 members of the organising committee
    • 3,000 volunteers
    • 1,750 media
    • 7,500 national federations

volunteers

  • 3,000 volunteers in total… who have completed over 3,798 missions
  • distribution per site:
    • d’ornano stadium: 722
    • le pin national stud: 637
    • la prairie racecourse: 587
    • exhibition centre & zénith: 644
    • sartilly: 528
    • opening ceremony: 118 and closing ceremony: 97
    • profile
      • 1/3 men and 2/3 women
      • 42% non-riders / 58% riders
      • 50.2% from lower normandy, 9% from overseas.

media: 1,751 accredited media representing 52 countries

  • 891 tv media, including 200 host-broadcasters & right holders
  • 71 radio media
  • 290 photographers
  • 640 print and web journalists

logistics

  • 46,300night stays
    • 3,479 night stays for grooms in temporary accommodation (snooze and flex)
    • 125,000 spectators, 22,500 accredited person and 15,000 vips transported
    • 550 vehicles activated
    • 103,500 meals accredited

games village

  • + 200,000 visitors
  • 150 000m²
  • 8 concert evenings at the alltech music festival
  • 16,000m² of temporary structures
  • 150 exhibitors, 600 show horses, 6 restaurants…

digital

  • mobile application: + 80,000 downloads
  • website 
    • 12,000,000 pages viewed
    • 1, 150,000 unique visitors
    • 37% french – 12% german, 8.75% english, 6% dutch, 5.8% american, 4.8% swedish, 3.3% belgian, 2% for australia, italy and switzerland.
    • facebook: 201,000 fans (+ 30,000 during the event), 350,000 likes
    • twitter: 12,200 followers (+ nearly 6,000), 18,000 retweets
    • instagram: 11,300 subscribers (+6,000), over 400,000 likes!
    • pinterest: + 1,100 photos published

others

  • 23 games’ ambassadors in attendance (out of a total of 24)

20,000 norman fluffy toys sold

chiffres cl�des jeux equestres mondiaux fei alltech 2014 en normandie

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